Gullivers Travels – by Jonathan Swift ISBN: 1493753339 READ: October 2015 A short story about why its better to just live with the horses. Entertaining from beginning to end. NOTES
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The Tipping Point – by Malcolm Gladwell ISBN: 0316346624 READ: October 2015 There is a point in time in which an idea or a product “tips” from the small time to the big time. Many case studies of what can cause an idea to blow up at an exponential rate. This is for the entrepreneur/marketer
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